This could actually be your job.
It’s time to stop commuting to a job you don't love, asking permission to take time off and waiting for someone else to decide when you deserve a pay rise.
Imagine being able to work from home, your favourite coffee shop or anywhere in the world, choosing when and where you work so that your career actually fits around the life you want to live, rather than your entire life having to fit around your job.
Imagine building towards your first £3k month, then £5k and even £10k+ months as your skills, experience and client base grow, doing creative work you genuinely enjoy, working with brands you’re excited to tell people about and having the freedom to never miss the moments in your personal life that actually matter to you.
Imagine if this was your reality…
Working from your laptop, creating content for brands you love, and hoosing your own hours.
Learn how to onboard, communicate with and retain clients, manage boundaries and feedback professionally and build your personal roadmap towards consistent £3k–£10k+ months as a Social Media Manager.
Grow Your Income
Learn how to package and price your services, build a portfolio, position yourself online, find businesses that need your help and confidently turn conversations into paying clients that you love working with.
Build + Sell Your SMM Services
Learn how to use AI to work faster, understand what your clients’ data is actually telling you and build the workflows, reporting and approval systems you need to manage multiple clients professionally.
AI, Analytics + Systems
Learn how to create professional content in Canva, concept and script reels, direct clients on what to film and edit short-form video in CapCut, so you can confidently create content brands are excited to publish.
Design + Short-Form Video
Learn how to write hooks, captions, IG stories and sales content in your client’s unique voice, so you can create content that sounds like them, connects with their audience and drives momentum and visibility.
Copywriting + Brand Voice
What You'll Learn
Learn how to understand a business, research its audience, build a social media strategy and turn it into content pillars, scroll-stopping ideas and strategic content calendars that actually support your client’s goals.
Social Media Strategy + Content
Now, inside She’s Social Academy, she's teaching you how to do the same.
Founder of She's Social, Brianna Johnston, started her first social media business when she was 16 years old, with absolutely no idea where it would eventually take her.
She went on to build a multi-six-figure social media agency, working with incredible brands and clients all over the world, building a team and turning a skill she taught herself as a teenager into a business that completely changed her life.
Social Media Management gave her the freedom to work for herself, choose her own hours, increase her income drastically, invest in her future and build a career around the life she actually wanted to live.
Why She’s Social
My life has completely changed since learning the skill of being a Social Media Manager. I went from earning £800/month, working evenings and missing bedtime with my children, to making £12,000 a month, 2 days a week, and spending every day with my children, working out, and having freedom.
EMILY HUFTON | SOCIALS BY EMILY
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client name | client business name
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client name | client business name
FREQUENTLY ASKED QUESTIONS
Do I need any previous Social Media Management experience?
Not at all. She’s Social Academy is designed to take you from the very beginning and teach you the skills, strategy and business knowledge you need to become a confident, client-ready Social Media Manager. You’ll learn everything from strategy and content creation to finding, signing and managing paying clients.
I’m already a Social Media Manager. Can I still join?
Absolutely. If you’re already working as an SMM but know there are gaps in your skillset, She’s Social Academy will help you massively uplevel your skills across strategy, copywriting, content creation, video, analytics, client management and sales. It’s perfect if you want to become significantly better at what you do, deliver a higher-level service, attract better clients and confidently charge more for your work.
Can I do this alongside my 9–5?
Yes. The programme has been intentionally designed so you can build your skills and your SMM business alongside your current job, rather than needing to quit before you’ve started making money. You should realistically allow around 5–8 hours per week to learn, implement and start building your client pipeline.
What will I actually be able to do by the end?
The goal is for you to leave with the skills and assets you need to operate as a professional SMM, including your strategy process, content systems, portfolio, packages, pricing, sales process, client onboarding and reporting systems, alongside your own roadmap for growing your business.
Will you teach me how to actually get clients?
YES. We’re not going to teach you how to create pretty Instagram posts and then send you into the world hoping somebody hires you. You’ll learn how to identify great potential clients, generate leads, reach out, follow up, run discovery calls, confidently talk about your pricing and turn conversations into paying clients.
Do I need a big social media following?
No. You are learning how to become a Social Media Manager, not an influencer. You do not need thousands of followers or a huge personal brand before you can start finding and signing clients.
Will I become certified?
You’ll have the opportunity to graduate as a She’s Social Certified Social Media Manager™ by completing the final certification assessment. The assessment covers everything from strategy and customer research to content, copy, design, video, analytics and client management, with an 80% overall passing standard.
How long is She’s Social Academy?
The programme runs live for 12 weeks, followed by 7-14 days to complete your final certification submission.
Can I really make £3k–£10k+ a month as an SMM?
That is absolutely a business you can build towards, and we’ll show you the maths, skills, pricing, client acquisition and business model behind doing it. Your individual results will depend on your implementation, skill development and ability to sign and retain clients, but you’ll leave with a clear roadmap for working towards those income goals.
Earnings Disclaimer: She’s Social Academy provides education, training and resources designed to help you develop the skills required to build a Social Media Management business. Any income figures or examples shared are illustrative only and are not guarantees of earnings. Your results will depend on a range of factors including your experience, skills, effort, implementation, pricing, client acquisition and individual circumstances. We do not guarantee that you will earn any specific amount as a result of participating in the programme.

